Bear Bile Awareness Campaign - ACRES
Much has been said about the travesty of the ongoing bear bile trade. We need not emphasize more on their tiny cages and excruciating process during the daily extrication of the bile. Seriously, in their place, I would wish I was dead.
When I read about the story of how this mother bear opted to put her cub out of misery, and her own death after, that was it. We had to do something. These are awareness posters really. I wish we could be more explicit and aggressive in shouting how this should be stopped immediately.
- Nafe Tong, Art Director
Copywriter: Anson Ong, SayLin | Senior Designer: Celine Tan